Counting on Justice
THE SENTENCING & PAROLE PROJECT
The Sentencing & Parole Project is a non-profit organization that has put the status quo on trial in their crusade against disproportionate and racially motivated sentencing in Canada. So when they asked us to create the logo that would spearhead their cause, we knew we’d have to take the same approach. By reimagining the universally recognized tally marks, we created a logo that forces us all to re-evaluate something we thought we already knew.
Client: The Sentencing & Parole Project