Ideation Idolatry
THE ADVERTISING & DESIGN
CLUB OF CANADA
The world of advertising and design is built on a foundation of unadulterated creativity. Consequently, ideation is held in very high regard in the industry. When we branded the ADCC awards in MMVIII, admiration changed to ideological fanaticism. With the use of elements evocative of secret societies and pagan symbolism, we transformed an industry insight into an immersive experience anchored in an enigmatic aesthetic.
Branding + Directions Showcase Book Design
Client: The Advertising & Design Club of Canada
Created in collaboration with Gee Jeffery & Partners